3. Promotional Video - "4S: The Future of Construction Safety in Hong Kong"
3. Promotional Video - "4S: The Future of Construction Safety in Hong Kong"
Embedded Files
"4S: The Future of Construction Safety in Hong Kong". This 1-minute promo showcases the Smart Site Safety System (4S) revolutionizing HK construction. Through AI cameras, wearable alerts, and real-time dashboards, 4S prevents accidents before they happen. Backed by HKCIC and HK Government, the video contrasts chaos with tech-driven safety, ending with a QR code to upgrade sites. Build safer. Build smarter.
Script
Script
(Voiceover in English with Chinese subtitles / Full bilingual text overlay)
Time : 0:00-0:08
Visual : Chaos on traditional site: worker slips, falling tools.
Voiceover / Text : "Construction is Hong Kong’s backbone... but its risks are real."
Sound : Tense music, crashing sounds.
Time : 0:09-0:15
Visual : Glitch transition → 4S logo appears.
Voiceover / Text : "Introducing Smart Site Safety System (4S)."
Sound : Tech power-up sound.
Time : 0:16-0:25
Visual : Montage: AI cameras tracking workers, wearables vibrating, drone scanning.
Voiceover / Text : "AI eyes. Real-time alerts. Smarter protection."
Sound : Electronic beeps, drone whir.
Time : 0:26-0:35
Visual : Split-screen: Left (worker trips, 4S alarm blares) / Right (supervisor’s tablet gets alert).
Voiceover / Text : "Accidents prevented before they happen."
Sound : Alarm siren, ping notification.
Time : 0:36-0:45
Visual : Workers high-five; 4S dashboard shows "0 incidents."
Voiceover / Text : "Safer sites. Stronger teams."
Sound : Cheerful team chatter.
Time : 0:46-0:55
Visual : Wide shot: Modern site with 4S tech + HK skyline.
Voiceover / Text : "Backed by HKCIC and HK Government."
Sound : Inspirational music swell.
Time : 0:56-1:00
Visual : HKCIC logo + QR code.
Voiceover / Text : "Upgrade to 4S today."
Sound : Music climax, subtle click.
Panel 1 (00:00–00:12)
Visual: Slow-mo worker stepping over a steel bar and slipping onground surface
Camera: Low angle, handheld for chaos.
Text: "1 in 5 construction accidents could be prevented.
But How?"
Panel 2 (00:12–00:18)
Visual: 4S logo glows over black screen.
Animation: Pixelated "scan" effect over site.
Text: "Meet the Smart Site Safety System - 4S"
Panel 3 (00:18–00:26)
Visual: Close-up of AI camera lens detecting no helmet.
Text: "The future of protection
with 24 x 7 AI monitoring
hazards can't hide."
Panel 4 (00:26–00:35)
Visual: Split-screen with 4S Control Room and worker on site not wearing safety helmet then corrected.
Camera: Splite screen with Medium Shot at control room screen and Medium Shot at back of worker.
Text: "Real-time alerts
instant corrections
from Smart Lock to GPS Trackers
Panel 5 (00:35–00:48)
Visual: 4S poster image transition to AI CCTV camera view.
Camera: On screen image to Control Room Screen record
Text: "4S connects every layer of safetymart Lock to GPS Trackers
Panel 6 (00:48–00:54)
Visual: 4S Safety Charter
Text: "Proven results trusted by teams"
"No compromise on Construction Site Safety"
Panel 7 (00:54–01:00)
Visual: 4S Labelling Scheme Poster (on screen animation)
Text: "Join Hong Kong's Safety Revelution"
"Upgrade to 4S today"
Behind the scene:
Storyboard images - Photoshop
Footage editing - Premiere Pro
Animation - Stop Motion App
Smart Site Safety System - Chain Technology
Voiceover - Patrick Mak from Heygen Avatar
Types of Shot:
Medium with low angel at worker walking
On screen animations
Medium shot at two workers
OTS + Wide shot at 4S control room
Split screen sync footage
Medium shot at 4S control room with avatar VO
Wide shot with drone
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This website is designed for assignment submission of Portfolio A for
Bachelor Degree MC016 - BA (Honours) Media Production - COMM5049-1128AW - Screen Languages
Student Name: Mak Wai Keung Patrick
Student no.: 20286151
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